English football club Nottingham Forest has entered into a long-term sponsorship agreement with British bookmaker Betway, according to the club's press service.
The Betway logo will be displayed on screens and LED panels at the City Ground, the home stadium of Nottingham Forest, during all of the team's home matches.
The financial specifics of the deal have not been disclosed by either party.
Paul Bell, Chief Operating Officer of Nottingham Forest
We are delighted to welcome Betway as our Official Betting Partner. Their reputation for excellence and commitment to enhancing the fan experience makes them a perfect partner for Nottingham Forest. This partnership will bring new opportunities for our supporters, from matchday experiences to unique fan engagement initiatives. We look forward to working closely with Betway over the coming seasons.
Last season, Nottingham Forest finished 17th in the English Premier League.
Betway is also the title sponsor for another Premier League club, West Ham United. This season, a total of 11 clubs in the Premier League will feature bookmakers as their title sponsors.
