English football club Liverpool FC has announced on its official website a new long-term contract with brand adidas, which will become the club's official partner. The club has previously collaborated with this company.
According to the agreement, starting from August 1, 2025, the team will wear the brand's kit, and adidas will supply sports, training, and casual clothing for all teams within the club.
Liverpool statement
LFC and adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first from 1985 to 1996 and again from 2006 to 2012. During this time the Reds secured an array of silverware, including three top-flight domestic league titles and three FA Cup wins.
In the current Premier League season, Liverpool are in first place with 70 points after 29 matches.
