Thomson Video Networks has forged a new partnership with Expway to combine the compression performance of live HEVC video with the efficiency of LTE multicast distribution technology.
At IBC2015 in Amsterdam, September 11-15, they will showcase a full LTE distribution chain consisting of live encoding by the ViBE VS7000 HD/SD encoder and encapsulation via Expway's BMSC multicast server and eMBMS middleware devices.
"As more video is consumed through mobile devices, the eMBMS mode for LTE broadcast is essential for distributing content in areas of high network density, such as public event venues," said Eric Gallier, VP of marketing at Thomson Video Networks.
Multimedia Broadcast Multicast Services (MBMS) over LTE, known as eMBMS, enables distribution of popular content in a one-to-many (multicast) configuration as opposed to the inefficient method of unicasting individually to each viewer.
Recent trials in sport venues have shown that eMBMS can enable production of compelling services and give spectators access to rich, never-before-seen content before or during an event.
For example, in addition to the standard track shot of cars zipping by at an auto racing venue, users will be able to see multiple camera shots of their favorite cars at key turns, and even inside drivers' cars.
Thomson Video Networks and Expway have worked together to integrate an end-to-end chain for live HEVC transmission over an LTE eMBMS network for faster and more bandwidth-efficient deployments.