Smart Communications chose Greenpacket’sIntouch Connection Management Platform (ICMP) to help it become the first operator in the Philippines to offer converged connectivity across its 3G and Wi-Fi access networks.
With Greenpacket’s ICMP solution, Smart can readily deploy services using existing SIM-based technologies and Wi-Fi infrastructures on both Smart-owned and partner-networks without infrastructure upgrades.
The ICMP helps alleviate network congestion by offloading data to less expensive and less congested Wi-Fi access networks.
Additionally, the ICMP is customized to support Smart’s new targeted advertisement push services.