Shortages hold down Sony Ericsson net

Michael Carroll
18 Oct 2010
00:00
 
With a focus on the Android OS, as it abandoned its long commitment to Symbian, the firm estimates the 10.4 million units sold during 3Q10 gave it a 4% share of the global handset market.
 
While Nordberg said Sony Ericsson would evaluate Microsoft’s new Windows Phone 7 platform, but said the vendor aimed to become the world’s leading Android handset maker.
 
Despite the high-end focus, average selling price fell 4% quarter-on-quarter to €154 as it added more mid-tier units during the period. ASP is likely to fall further in the fourth quarter, finance director Bill Glaser said
 
Gross margin doubled to 30% year-on-year, however operating margins remain tight at 4%.

MORE ARTICLES ON: EarningsSmartphonesSony Ericsson

Pages

Follow Telecom Asia Sport!
Comments
No Comments Yet! Be the first to share what you think!
This website uses cookies
This provides customers with a personalized experience and increases the efficiency of visiting the site, allowing us to provide the most efficient service. By using the website and accepting the terms of the policy, you consent to the use of cookies in accordance with the terms of this policy.