Oracle has launched the latest version of its CRM On Demand, which offers capabilities designed to drive revenue, reduce costs, and improve the customer experience.
Oracle CRM On Demand Release 19 provides new cloud extensibility and mobile choices, including the personalized ability for customers and partners to access critical CRM information from the iPad tablet, iPhone, Blackberry and Microsoft Outlook.
New extensibility in the cloud features hosted CRM code with client-side extensions, providing a platform for customers to create rich and powerful customizations.
Release 19 delivers enhanced industry functionality for life sciences, insurance, financial services and automotive.