Open to all

Staff writer
31 Mar 2011
00:00

With Google's Latitude pinpointing your cellphone's location to within 1 meter anywhere on earth, it's only a matter of time when, based on your preference for Malaysian barbecue in Vientiane, your trip to Vienna will be punctuated with this smartphone reminder, "20% off Kuala Kumfort Kuisine, 1234 Mozart Avenue".

Electronic Frontiers Australia

The Sydney Morning Herald says that Australians are most willing to give up privacy for more useful, targeted advertising. A study by comScore found that three-quarters of Aussies were comfortable with mobile advertising.

Related content

Follow Telecom Asia Sport!
Comments
No Comments Yet! Be the first to share what you think!
This website uses cookies
This provides customers with a personalized experience and increases the efficiency of visiting the site, allowing us to provide the most efficient service. By using the website and accepting the terms of the policy, you consent to the use of cookies in accordance with the terms of this policy.