New Zealand operator 2degrees has implemented eServGlobal’s subscriber stimulation service, the 17th service provider to do so globally.
Using eServGlobal’s software as a service (SaaS) facilities, the service was operational in just three weeks.
eServGlobal’s SaaS subscriber stimulation service allows operators to micro-segment customers based on pre-determined parameters in order to implement targeted stimulation campaigns.
Campaign results are measured through weekly reports and the service can easily be adjusted at any point through a user-friendly interface.