LG Electronics yesterday found itself redefining the meaning of ‘mobile health’ after 20 people were injured during the launch of its G2 smartphone in its home market.
The vendor is offering to cover the medical costs of seven attendees who were hospitalized in a crowd surge at the launch, which promised a free smartphone for people who recovered a voucher attached to a helium balloon. Some participants arrived at the event in Seoul with BB guns and knives, the BBC reports.
LG has canceled subsequent planned launches pending an investigation of the incident, and states that none of the people taken to hospital have serious injuries.