| Cloud Innovation of the Year: HP |
David Sliter, VP and GM of HP Communications & Media Solutions, outlines HP's highlights for cloud innovation over the past year.
HP new cloud solutions mean that with a single-vendor pre-packaged solution a service provider can bring to market a set of cloud computing and SaaS services. Because HP is the single supplier, we can get a service provider up and running offering cloud services through a custom marketplace portal in only a few months, with lower risk and more capability than other, multiple vendor "solutions" on the market.
The CloudSystem Service Provider (CSSP) builds on our CloudSystem Matrix and Enterprise, which brings together HP's converged infrastructure and cloud service automation, and adds our Aggregation Platform for Software as a Service (AP4SaaS) and pre-packaged services from HP and partners.
What are the main industry trends you have capitalized on to drive growth?
To help CSPs provide best-in-class offerings to their customers we must stay in tune to the trends and forces driving the industry today. Three key trends come to mind.
The first is the need for CPSs to quickly move to provide SaaS services. Given the competitive threat posed by OTT players, many CSPs are exploring new business models that promise to generate new revenue. Cloud is a key technology trend that presents CSPs with new business opportunities.
The second is the adoption of simple, flexible pay-as-you-row model. Businesses, especially SMBs, are seeking to leverage the efficiencies of the cloud to meet their need for IT infrastructure, communications services, device management and many others. Cloud-based services enable a business to expand with minimal capital, operate efficiently and respond quickly to the market.
And the third is aggregation of known, stable, best-in-breed apps. To realize the full efficiencies of cloud-based offerings, businesses should consume business services, not from multiple vendors, but from a single provider. CSPs can use their assets to aggregate many services and become the "one-stop shop" for cloud services.