In order to grow many operators are moving their revenue management functions to real-time.
This is in response to the ever changing market driven by faster networks, smarter devices, and increased competition and partnership opportunities. This white paper, jointly produced by Openet and Analysys Mason, covers the following key aspects:
- Real-time BSS and marketing: operator examples of innovative offers
- Real-time analytics and contextual aware offers
- Content and OTT direct operator billing
- The IT roadmap to moving to real-time BSS