Comptel has updated its predictive analytics software product Comptel Social Links, which enables communication service providers to derive the most value out of their network, customer and other data.
With Comptel Social Links 2.3, CSPs can expect to improve revenue management with faster leakage recognition and maximize ROI from targeted marketing campaigns.
“Big data offers a significant opportunity for CSPs looking to transform into true, customer-centric companies,” said Ulla Koivukoski, SVP of Comptel’s analytics business unit.
“Our next generation of analytics software is designed to help operators clearly distill the knowledge available to them and transform it into contextual intelligence,” added Koivukoski.