A new report from Juniper Research found that the market for mobile augmented reality (AR) services may reach $732 million by 2014.
Revenues will be derived from a combination of paid-for app downloads, subscription-based services and advertising.
However, the Mobile Augmented Reality report also found that annual revenues from AR are unlikely to exceed even $2 million in 2010, because only a small minority of smartphones will be AR-enabled.