Analog Devices, Legend Silicon team up on mobile TV development

06 Sep 2006
00:00

(Wireless News via NewsEdge) Semiconductor company Analog Devices, and Legend Silicon, a supplier of silicon solutions for broadband wireless broadcasting, have partnered to accelerate the development of mobile TV receivers for China with the industry's first digital TV standard-compliant receiver solution.

The Standardization Administration of China announced the new digital terrestrial TV broadcasting standard, coded GB 20600-2006, on August 30, to take effect on August 1, 2007.

According to Legend Silicon, it is the first company to provide a demodulator compliant with the standard.

Coupling demodulators from Legend with low-power RF tuners from Analog Devices' Integrant Technologies, a supplier of mobile TV tuners, will enable customers to integrate digital reception into a range of portable devices, including portable media players, PDAs, smart phones and laptops.

'As the 2008 Olympic Games in Beijing approach, we expect the Chinese market to rapidly deploy digital broadcast TV services with millions of consumer electronic devices equipped to receive digital broadcast signals,' said John Hussey, vice president of high speed signal processing at Analog Devices.

'Initial rollout will begin in set-top boxes, automobiles, and televisions, followed soon after by high-end PDAs, smart phones and portable media players. By 2008, the total market size of mobile TV applications in China is expected to be upwards of tens of millions of units. Ultimately the technology will be adapted for mass-market mobile phones,' he added.

© 2006 Wireless News

© 2006 Dialog, a Thomson business. All rights reserved

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