ZTE’s US arm has kicked off Project CSX, a new initiative that aims to crowdsource the next big idea for a mobile device the company will release in 2017.
ZTE said Project CSX is a new method for developing products that engages directly with consumers at every step of the development process, from conception to what is finally delivered to consumers. The project will be broken into two key development stages where users can submit and vote for their favorite ideas.
ZTE’s member-led forum, Z-Community, will serve as the platform for brainstorming and feedback throughout the entire development process. To join Z-Community, ideas can be submitted to https://community.zteusa.com/, the Chinese vendor added.
Submissions are held to three rules: it must be a mobile product, the technology must be realistically possible by 2017, and the final product must be affordable for the general population.
Those who submit winning ideas throughout the process will be awarded small cash prizes and the chance to win a trip to the Consumer Electronics show in Las Vegas. Participants will have the opportunity to say they helped create an innovative mobile device that friends, family, and acquaintances will be able to purchase. In addition, participants registered on Z-Community will have early access to the final product.