Twitter has entered a partnership with Yahoo Japan that will see Tweets featured on various Yahoo services.
According to a Twitter blog post, the partnership will start with having Tweets placed alongside real-time Yahoo Japan results pages.
According to Twitter, the partnership will allow Twitter to extend its reach in Japan, where it already enjoys a large following.
Japanese citizens had particularly utilized Twitter in the direct aftermath of the country’s devastating earthquake in March.
Yahoo Japan, a unit of Softbank, is Japan’s most popular Internet portal. Yahoo Japan last year incorporated Google technology into its Web searches, with the aim to further its advertising reach.
Twitter had last month entered a deal with incumbent operator NTT Docomo, to develop features and applications incorporating Twitter into the NTT Docomo handsets.