Tata Communications has unveiled its Media Ecosystem, a global media platform that combines traditional video contribution services with IP-based connectivity.
The platform enables global transmission and management of content as a cloud-based managed service, and supports OTT and mobility applications.
Described as flexible and holistic, the platform reduces costs and provides users with access to services on demand, enabling content developers to experiment with new formats and launch new services and channels at the touch of a button.
The cloud based Media Ecosystem includes asset management, workflow management, cloud-based playout, automation and control, storage and OTT platforms as a service.
In an industry first, Tata Communications’ unique IZO Internet WAN service, which offers business-class service-level agreements across Internet connections, has also been integrated, widening the opportunities for professional video sharing.
“Our new ecosystem enables our media customers to realize the rich benefits of IP and cloud as a managed service to stay competitive in this fast-paced industry,” said Brian Morris, vice president and general manager for global media and entertainment services at Tata Communications.