HTC has unveiled two new Android smartphones, as well as plans to push into connected services.
The vendor announced the HTC Desire HD and HTC Desire Z smartphones, which will launch in Asian and European markets from October.
The Desire HD is the first smartphone to use the new 1GHz Qualcomm 8255 Snapdragon processor. It offers 720p HD video recording and an 8-megapixel camera with dual-flash.
The Desire Z uses Qualcomm's 800MHz 7230 processor, and has a qwerty keyboard. This handset will ship in North America later in the year.
HTC said it was also revamping HTC Sense, augmenting it with services such as HTC Locations, a dedicated online mapping service built with navigation software company Route 66.
Also added has been a mobile optimized e-reader and associated e-book store powered by Koboä.
As part of the revamp, HTC will launch HTCSense.com, an online service allowing remote access to users' phones via a PC.
Through the site, users will be able to locate missing phones by triggering the handset to ring loudly, and to remotely access contacts, text messages and call histories.
A Gartner analyst toldReuters the services drive could upset Google, because HTC's new offerings overlap with services such as Google Maps.
The announcement came one day after Nokia showed off three new smartphones based on Symbian ^3, which will launch by the end of the year.
Nokia also announced the latest beta release of its own free navigation service, Ovi Maps, and a revamp of its Ovi App Store.