CM Telecom has launched CM Analytics, a free-of-charge and responsive web tool that provides real-time insights in messaging traffic and conversions to customers.
The new monitoring and analytics tool is accessible from every mobile web browser and available as mobile app for both iOS and Android.
CM Analytics also offers aggregated insights in SMS messaging traffic, presenting real-time trends in traffic and conversion so clients can adjust their strategy timely.
Users are able to monitor and track traffic in real-time, shown by delivery rate, delivery time, conversion rate and country, periods and operators. CMA shows which messages are delivered to which country and through which telecom operators the traffic flows. The graphs within CM Analytics are easy to understand and orderly provide traffic information.
Customers using CM Analytics can easily detect trends in their traffic and, in case they’re using it in combination with the Conversion API, monitor conversion per country in specific time periods.
Further, CM Analytics shows how countries and operators are performing. A map overview within Analytics shows in a glance which countries perform well or poor. Implementing the Conversion API lets customers easily perceive conversions and discover how messaging flows from their companies are performing.
“CM Analytics modernizes the way our customers monitor their worldwide messaging traffic,” said Jeroen van Glabbeek, CEO of CM Telecom. “The tool is available to all our customers worldwide and free of charge.”