Beijing Mobile, a branch of China Mobile, has signed a contract with Nokia Solutions and Networks to implement an extensive quality of experience solution.
The operator will now be able to improve its focus on customer experience by linking network performance with subscriber satisfaction and application behavior.
Under the contract, NSN will collect fault, performance and configuration data from the network, to which it will add insights from its Serve atOnce Traffica system.
This will allow Beijing Mobile to enhance customer satisfaction with voice, text messaging, web browsing, instant messaging and local social media services such as Weibo. NSN will then develop a new service platform for the operator to address subscriber needs directly for a superior customer experience.